• Buyers & Sellers | Residential & Commercial

    Serving Columbia and all surrounding areas

    Get More for your Real Estate

  • Get More With The Jacob John Team

    With over 20+ years of marketing and real estate experience, there is no one who can market your property better. Imagine having an entire advertising agency, at no additional cost. Our job is to sell your property for the most money, and fast.

    Photos SELL

    You should never list with an agent that takes photos of your most prized investment with their cell phone. We take professional photographs of every one of our listings.

    Video Tours of your Home

    Video tours of your home are included with every listings. We want potential buyers to be able to virtually tour your home from anywhere, anytime.

    Professional Brochures

    We provide professionally design brochures for each and every listing. We use these brochures to email additional information and to use as spec sheets for open houses and info tubes.

    Social Media Advertising, Google Adwords, Landing Pages & More.

    We don't stop until your listing is sold fast and for the most money. We carefully choose targeted demographics and constantly promote your listing – all while keeping you updated on a regular basis Never again will you have to call your agent to find out what's going on with your listing. We keep you informed of all of our marketing strategies and updates on your property every week.

  • Our Team

    The Jacob John Group provides you with over 20 years of combined experience in both professional Real Estate and Marketing services.

    Jacob John, Team Leader

    Licensed Broker, United Real Estate

    Jacob is a licensed broker and team leader of the Jacob John Group with an outstanding 13 years of experience serving Columbia. He is a Graduate of the University of South Carolina and is dedicated to providing the best expertise to all of our clients. He has worked closely with our local hospitals as a real estate partner and has assisted investors with building a diverse and profitable real estate portfolio. He has listed and sold some of Columbia's premiere properties and treats every home as if it was his own.

    Jacob is a firm believer of "Getting More" for his clients. That is why he has put together a process that will ensure every client will "Get More" out of their real estate transaction.

    Dave Shaw, Marketing Expert

    Licensed Agent, United Real Estate / Owner, Flying Napkins Advertising Firm

    Dave graduated from the University of South Carolina with a BA in Advertising in 1994. From there, he has worked for several advertising agencies working his way up to Art Director before going into business for himself. His own ad/marketing firm Flying Napkins has created wildly successful advertising campaigns for Palmetto State Armory, DriftJam Music Festival, Arlington Realty, Clyde Nettles Roofing and more. His successful marketing for Arlington Realty in Virginia for the last 15+ years has driven him to use the same skillset and talents here in South Carolina for the Jacob John Group. When you list with us, you have the full power and expertise of an entire advertising agency at no additional cost.

    Shannon Howard Pooser, Sales Agent

    Licensed Realtor®, United Real Estate

    As a Realtor® serving the greater Columbia area, Shannon grew up in Lexington on Lake Murray, graduated from the University of South Carolina and has been a native in the Columbia area for more than 25 years. Her knowledge of the city provides exceptional Real Estate services to buyers and sellers on a day-to-day basis.

    Shannon has actively served in the community for over 15 years on numerous boards including the Prisma Health Children‘s Hospital and the USC School of Medicine Genetics Program. Spending family time with her two children and her passion for helping others excites her to assist you with all of your residential and commercial real estate endeavors.

    Mark Collins, Soda City Aerials

    Licensed Drone Pilot, Soda City Aerials

    Mark is an FAA certified sUAS pilot and the owner Soda City Aerials, a drone photography and videography company located in Columbia. He’s experienced in both residential and commercial real estate photography as well as video editing. The quality of the finished products he provides allows the properties to be represented in a professional manner and accentuates the features of the properties and surrounding areas. For more information, visit SodaCityAerials.com or on Facebook and Instagram under Soda City Aerials.

  • Featured Listings

    A few of our current, featured listings:

    104 Spillway Blvd, Lexington SC

    Literally steps away from Lake Murray Dam and Lake Murray Park. Enjoy spacious rooms, hardwood floors, trey ceilings and an open floor plan. Located in Lexington One School District & Zoned for River Bluff High School

    For more info, visit: 104Spillway.com

    372 Northwood St, Columbia SC

    Downtown living at it's finest! This 3 level home features a huge master bedroom, large living room/open kitchen for entertaining, and is literally minutes from downtown businesses, restaurants and more. Enjoy the amenities of the Canal Place community with a clubhouse, pool and more!

    For more info, visit the website:


    3.39 Acres of Commercial Land, Clemson Road, Northeast Columbia SC

    Conveniently located on the south end of Clemson Road at the intersection of Killian Station, this 3.39 acre parcel of land is perfect for your next commercial development. The land can accommodate a structure of up to 30,000 square feet (2 levels) with parking.

    For more info, visit: ClemsonRoadLand.com

    1140 Bush River Rd, Commercial Building

    This commercially zoned multifunction building boasts a total soft of 8,505 sq. ft. It is conveniently located on Bush River Road next to the busy I-26 interstate, close to the I-20 exchange. The building comes with ample signage and parking. With some renovations the building could be booming area for commerce. *Owner is willing to discuss lease options

    For more info, visit: BushRiverRoad.com